The Juan Valdez features a jute burlap exterior reinforced with a mid weight hemp linen and lined with a very soft recycled polyester fleece. The coffee-inspired art is printed on the burlap using natural dye and silkscreen.
Story behind the name
The Juan Valdez is the rebirth of the beloved Original AppleSac. If you’re a 100% coffee aficionado, the name is a no-brainer. Juan Valdez is an iconic figure of Colombian coffee growers and coffee in general. I remember him pouring a cup of freshly brewed coffee for Bruce Almighty (played by Jim Carrey) and then he headed out with Conchita, his trusty burro. To this day, I still wonder how that cuppa tasted, but Bruce sure did get a kick of energy!